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Studio open · Tallinn EET

Enterprise reliability.
Small-team agility.

We are not simply a software developer.

We are an eCommerce technology partner for companies where reliability, speed and long-term maintainability are business-critical.

Zaproo began with a single Magento project for a Danish entrepreneur. It was a commerce build where technical quality was not merely important, it was essential. What grew out of that beginning is an independent team that helps companies build and develop digital sales systems that last.

Today Zaproo is a core team of fifteen specialists whose strength is joining eCommerce, software engineering, integrations and systems operation into one discipline. We do not chase every new trend. We prefer solutions that are considered, reliable and durable. Good technology, to us, means a system that supports the growth of the business instead of demanding constant firefighting.

Our clients value that the partnership neither starts nor ends with one project. Once we have built a system, its architecture and business logic stay familiar to our team through the development and integrations that follow. Your team never has to explain again how the existing solution works, or why a decision was made years ago.

Over time that knowledge becomes valuable. Later development can start from what we already know about your business and your system. Our aim is a technical foundation you can keep building on as the business grows, without the technology itself becoming the brake.

Indrek PihorCEO / CTO

eCommerce experience
since 2012.

Founded
2012
Years operating
14+
Client commerce revenue
€40M+
Solutions in production
20+
Independent
100 %
Critical support
24/7

It all started with one ambitious
Magento project in Denmark.

  1. 2012
    1
    First client

    The first client and the first Magento project, in Denmark. That is where the independent company Zaproo still is today began.

  2. 2020
    1st
    Headless build

    We shipped one of our first headless commerce builds, on Magento 2.

  3. 2024
    €40M+
    GMV per year

    Close to twenty solutions we have built are in active use. Our systems carry over €40M of transactions a year, with the business-critical ones supported by our round-the-clock operations.

  4. 2026

    A 15-strong international team. Fourteen years of experience and one principle: the work has to be maintainable and reliable over the long run.

    We are here

The team
behind every build.

There are 15 of us across the world. The core team in Tallinn owns the client relationship, the architecture and the project as a whole, from start to finish.

Indrek Pihor
Indrek Pihor
CEO · CTO
Matthias Kreisman
Matthias Kreisman
CCSM
Rene Treier
Rene Treier
Product Owner · Project Manager
Maarius Urvet
Maarius Urvet
Head of Support · Project Manager

Three principles
we do not bend on.

Technical quality before short-term fixes

We do not recommend a solution just because it is easy to sell. Technical decisions have to serve the client’s long-term business needs. We take on the work where we can offer an architecture that holds up over the long run.

Transparency and client control

Pricing, technical dependencies and ownership are agreed clearly from the start. We do not build technical lock-in: the solution, its documentation and its source code are transferable, and another team can operate the system if that is what you need.

Built for the long term

We design solutions so they can be developed for years without being rebuilt from scratch every so often. The point of a long partnership is to keep the knowledge of the system and reduce the need to rebuild it.

How we spend
our days.

Deep work and focus

We keep meetings purposeful so engineers have time to go deep. Hard technical problems need uninterrupted attention: we build an environment where the substantive work comes first.

Continuous technical development

Weekly technical discussions and a personal development budget. We invest the time to try new technologies and adopt them when they genuinely produce a better result.

Ego-free collaboration

In our culture the best argument wins, not the title. Constructive feedback is a natural part of the work. We give people real responsibility quickly, but every change goes through team review and the quality process we have agreed.

Work with us
for the long term.

Book an audit
+372 656 0066