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Tallinn

A new online store in weeks, not quarters.

A production-ready, Magento-based headless storefront for retail and B2B merchants who need speed, ownership and predictable delivery, with a fixed deadline in writing, a proven architecture, and the same engineering team from scope to launch.

Solution overview
Launch window
6-16 weeks
Deadline
Fixed, in contract
Source ownership
Full + handover

Why choose
a standardised storefront?

Most headless projects fail for one of two reasons: they become open-ended custom builds, or they solve speed with platform lock-in. Zaproo Box exists to avoid both.

Faster to launch

A validated architecture shortens design, build and QA cycles: you ship in weeks instead of opening an open-ended frontend rebuild.

Lower delivery risk

Fixed scope boundaries, weekly demos and the same engineers throughout. No mid-project team swaps, no scope drift.

No rented-platform dependency

Full source, modular architecture and a transfer-ready handover. The result behaves like your system, not a vendor’s black box.

What Zaproo Box
changes for you.

Not just a new frontend. It changes how fast you launch, how much engineering your campaigns need, and how much delivery risk you carry.

Headline outcome

A faster route to a new store

Go live in weeks on a repeatedly validated architecture instead of entering an open-ended custom build. Performance, Core Web Vitals and edge delivery are built in from day one, not bolted on later as rescue work.

Weeks to live, not quarters

Marketing autonomy

Content, campaign publishing and testing move closer to marketing, not stuck in an engineering queue.

Technical ownership

A storefront your team can run, extend and hand over, without a black-box vendor dependency.

One storefront, three layers.

The same capabilities, repackaged so they’re easy to scan: foundation, performance and growth tooling.

A solid foundation for your business

  • A modern, fast storefront platform, ready for high-volume sales from day one.
  • A look tailored to your brand and a convenient component system for managing content.
  • A seamless connection to your ERP, keeping your data accurate and stable.

Speed and borderless growth

  • Lightning-fast load times everywhere, for the best shopping experience on mobile too.
  • Automated quality checks that keep the system fast even after updates.
  • Ready to expand into new markets: multi-language and multi-currency are built in.

Tools to grow sales

  • Smart product search that helps customers find exactly what they need.
  • The ability to test new ideas in real time to find what sells best.
  • Easy content management for the marketing team: no developer needed for every change.

Four stages. No drift.

Each stage is outcome-oriented: scoped, demoed weekly, and shipped by the same engineers.

  • 01Design & content

    Aligned before build

    Design system, content model and component logic agreed up front, so the core choices do not have to be remade during development.

  • 02Build

    On a proven foundation

    The core buying and user journeys are built on a tested foundation, so development time goes to what is specific to you, not to reinventing the basics.

  • 03Integrations & QA

    Connected & verified

    Payments, shipping, search and Magento integrations completed with automated performance and deployment checks.

  • 04Launch & handover

    Yours to run

    We move the solution into production, set up monitoring and hand over the documentation and the operations guide. From there you can choose Zaproo’s ongoing managed service, or take the solution fully into your own team.

Three perspectives.
Same fixed-deadline contract.

Business leaders

Predictability over surprises: a date you can plan around and risk removed from a big launch.

  • A delivery date you can plan around
  • Risk removed from a big launch
  • Time-to-value measured in weeks

Marketing

Publishing independence, experimentation and multi-market readiness, without an engineering queue.

  • Campaign & content independence
  • Server-side experimentation
  • Multi-market, multi-locale readiness

IT teams

A system you control: full source ownership, observability and a clean handover.

  • Full source ownership
  • Observability & clean handover
  • Maintainable, documented architecture

Built to be owned, not rented.

A launch model that behaves like a product, but a result that behaves like your system.

  • Full source-code access
  • Modular, swappable architecture
  • Hosting flexibility, wherever you want
  • Runbook & handover included
  • Versioned core updates: tested against a copy of production data
  • Documented operations your own team can use

The framework
is not the story.

Operational reliability is. This stack is used because it supports speed, observability, performance and repeatable launches, not because it’s fashionable.

Alokai / Vue StorefrontComposable commerce frontend
Magento / GraphQLCommerce data & integration backbone
OpenSearchSearch & merchandising
CloudflareEdge delivery & resilience

On integrations: we connect to the systems you already run rather than forcing a platform reset: Magento, your CMS, search, payments, analytics and operational systems.

Already live, with real catalogue and traffic.

A Magento-based headless build with 12,000 SKUs, instant-feeling page loads, and the same product team owning roadmap and operations after launch.

12000
SKUs in production
+25%
Mobile sales after launch
99.9%
Uptime, run by the build team

CASE · AATRIUM — a client-owned headless Magento store

When Zaproo Box fits – and when it does not.

Best fit if

  • You already run Magento, or plan to
  • You want headless speed without open-ended custom-build risk
  • You need ownership and handover, not a rented black box
  • You expect ongoing merchandising, campaigns and iteration after launch

Probably not, if

  • You want the cheapest possible theme-based launch
  • You don’t need custom commerce workflows or ownership
  • You’re looking for a no-engineering SaaS setup only

Questions we get asked most often.

How is this different from Shopify?

Shopify is a SaaS platform where Shopify runs the core and the infrastructure. Zaproo Box is built on Magento’s open architecture and gives you more control over the source code, the hosting, the integrations and the business logic. Box fits best when the limits of a standard SaaS platform start getting in the way of your business model. Zaproo Box adds no platform transaction fee on your revenue, and you have more freedom to adapt business logic and integrations.

How do platform updates work?

Core system updates are versioned and tested in advance in an environment as close to production as possible. That substantially reduces the risk of a core update causing problems in your customisations. You stay current with security and performance improvements without having to re-platform. Thanks to the modular architecture, you can adopt changes exactly when it suits your business.

Can we customise the design?

Yes. The visual layer and component system are adapted to your brand. The result is a distinctive store, not just a customised template, while you keep the assurance of a proven, validated technical architecture underneath.

Can non-technical staff manage the site?

Yes. Content, campaigns and banners are managed through a convenient content management system (CMS) built for marketing teams. Day-to-day changes need no developer involvement. That lets your development team focus on business processes and integrations rather than copy edits.

Want to launch a new store without an endless custom project?

Bring your current storefront, Magento setup or redesign plan. We’ll tell you quickly whether Zaproo Box fits, where custom work is needed, and what the shortest safe route to launch looks like.